Meta Ads Consultant For SMBs & DTC brands $20M+ managed spend

Meta Ads without
the 40%
agency tax.

Skip the 20-40% agency markup. Work directly with a certified Meta Ads expert who's managed $20M+ in paid spend across B2B, DTC, and SMB accounts — and uses AI tools on top of Advantage+ to squeeze every dollar. No junior buyers, no creative bottlenecks, no 12-month contracts. Just the operator running the account.

15+ YRS
Hands-on paid social experience
$20M+
Total managed ad spend
5× ROAS
Typical return on campaigns

Why pay 40%
to a rotating cast of juniors?

━━ Traditional agency

The old way.

  • 20–40% management fees on top of spend
  • Junior media buyers pushing buttons
  • Creative produced on a 3-week lag
  • 6–12 month lock-in contracts
  • The same PMax + ASC template for every client
  • Weekly reporting calls instead of optimization
━━ AI-Enhanced consultant

The new way.

  • 10–15% management fee — you keep the rest
  • The senior operator is running the account
  • Same-day creative iterations via AI tooling
  • Month-to-month. Cancel with 30 days notice.
  • Custom strategy built around your ICP & funnel
  • Your Meta account. Your data. Your pixels.

Years of Meta Ads expertise,
now supercharged with AI.

01 / Smart bidding

Advantage+, without the autopilot.

Advantage+ is powerful — but it needs a human steering wheel. I layer strategic constraints on top so the algo chases the right outcomes, not just the easy ones.

02 / Automated research

Intent signals they miss.

AI-powered research uncovers high-performing interests, behaviors, and custom audiences that your competitors are leaving untouched.

03 / Audience targeting

Your ideal customer, found.

Lookalikes from your actual customer data, smart segments by value tier, and retargeting flows that don't burn out your list.

04 / Creative optimization

Ad creative that converts.

Rapid creative testing at scale — AI-assisted hooks, variations, and formats optimized against your best-performing concepts every week.

05 / Budget algorithms

Spend where it's working.

Dynamic budget redistribution across campaigns, ad sets, and creatives — not the quarterly review cycle your agency runs on.

06 / 24/7 monitoring

Optimization while you sleep.

Automated alerts on CPA drift, frequency issues, creative fatigue, and new opportunities — so the account never stalls.

No long-term contracts. No setup fees. No BS.

Month-to-month

Cancel anytime.

30-day notice is all I ask. If it's not working, you shouldn't be stuck.

Transparent

Your account. Your pixels.

You own the Business Manager. Full admin access. Leave anytime with everything intact.

Quick start

Running in 48 hours.

Audit + kickoff on day one. First creative tests live within two business days.

Numbers from actual accounts.

452%
Three-year growth

Inc. 5000 — two years running.

After 2+ years of running a patent-pending B2B/SDR process, growth tripled and the team made Inc. 5000 twice, Inc Regionals twice, and Colorado Companies to Watch 2023.

130%
YoY MQL growth

Growth → acquisition.

4+ years of leads and client growth through a comprehensive SDR process with a world-class team. Results: Inc. 5000 Hall of Fame, Colorado Fast 50, and Mercury 100.

300M
Total impressions

Lead gen growth at scale.

Helped manage, set up, and launch digital campaigns for small and large clients across New York State. Beyond impressions — real lead volume jumps.

14×

Inc. 5000 — and counting.

Over two decades, my marketing methodologies have helped clients secure a spot on the Inc. 5000 list 14 different times. That's not a wall of logos — that's a system I can plug into your Meta account.

Ready to get better Meta Ads results for less?

Get a free audit of your current Meta Ads performance — spend efficiency, creative fatigue, audience overlap, pixel setup. A concrete list of where your money is leaking.

Book my audit call
Office Syracuse, NY + Remote
Bob Clary
Your operator
Bob Clary

Two decades running digital campaigns across DTC, home services, legal, financial, and B2B. NYS EMT on the side. Straight-shooter on calls.